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What Do You Think of Bra Sizing: Part 2!

Yesterday we started looking at what women think about bra sizing – not what the fashion industry thinks, or what bra retailers have to say. What YOU think. Today, we’re revisiting that topic with more common thoughts, including some responses we received via social media. Does any of this sound familiar to you?

Women won’t believe they’re wearing the wrong size.
People who are in the bra industry find that it’s not uncommon for women to refuse to believe they’re wearing the wrong bra size. With 80% of women in the wrong bra size, that’s not difficult to believe! But women get it in their heads that they are X size, and if they’re fitted and told something different, some women have a hard time believing it. Or they refuse to get fitted at all because they “know” their size!

Don’t obsess over bra size, ladies. The most important thing about bra size is to find out what size you really are – and then find a bra that fits you properly. Don’t get locked into a certain number and letter combination. When you find a bra that fits well in the right size, you’ll look and feel worlds better, and you won’t mind wearing a different size.

I’m frustrated when I find bras in the right size that don’t fit properly.
On the flip side of this is the frustration that women encounter when they get fitted and know their proper size, but then still have problems with bra fit. Maybe a certain bra in the right size pinches your bust, or digs under your arms. Even the right size isn’t a guarantee that the bra is going to fit properly. Next week, we’ll take a look at how you can get to know your body to understand your unique fit challenges. But it’s not enough to buy a bra in the right size – you’ve got to buy a bra that fits your body, too!

I don’t understand why cup sizes go up when band sizes go up.
Many women don’t realize that a D cup in a size 32 band isn’t the same as a D cup in a size 38 band. As band sizes go up, cup sizes increase, too. Why? It’s all about proportion. Cup size is relative to band size. Proportionally, all D cups should look the same – but it’s about how the cup size relates to the overall body size. Each letter size is proportionally an inch larger relative to the band size.

For example, A size DD in American sizing is a 5” larger bust measurement than underbust measurement. This is true of all DDs, from a 28DD to a 38DD. But the volume of the bust is quite different across those band sizes, so it takes a different cup to produce the same proportional look. If cup sizes weren’t proportional to band, but were fixed instead, a woman who would be a 38DD under the current sizing convention might find herself a 38H or K depending on the band. Cup sizes could easily work well down the alphabet to X, Y or Z – or even loop around again depending on how the sizing convention worked. The current “proportional” cup size is how the fashion industry addresses this issue.

Do you have any other thoughts you want to share about bra sizing? Have a complaint or question that isn’t included here? Let us know! We’re all women together, and you might be surprised by how common your complaint or question is!

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