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Who Invented the Bra?

For the next few weeks, we’re going to be taking a look at the history of the bra. This much-contested garment forms the foundation for every woman’s wardrobe today, but where did it start? From bras in the ancient times through the Renaissance, feminist protests of the

Top 10 Bra Fit Myths

We’ve been looking at bra myths recently, and no myths are more pervasive than bra fit myths. To help you understand bra fitting, we’ll take a look at the 10 most common bra fit myths and the true facts to help you find the right bra: If

Debunking Bra Myths: Breast Weight on the Shoulders

In several of the recent blog posts, we’ve been looking at persistent bra myths championed by proponents of anti-bra movements. Another popular bra myth and study that was mis-cited is a study wherein women were asked to stop wearing a bra for two weeks, and the women

Debunking Bra Myths: Wearing a Bra isn’t Medically Necessary

In several recent posts, we’ve been looking at persistent bra myths and whether they have any basis in fact. One article about “Why Women Wear Bras” states that “…wearing a bra… has no medical necessity whatsoever.” This is a quote taken verbatim from a book written by

Breasts, Sagging and the Cooper’s Ligament

Breast sag is one of the things that women really start to worry about as they age, and when they have children. Sometimes young women worry about it, too, wanting to be pro-active to prevent sag when their breasts are still nice and perky. As medical science