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Bras Archive

The Science of the Bra Band

This week, we’re looking at the way the bra is constructed, and how various elements of the bra work together to provide support and shaping. Today, we’re going to take a look at the bra band. We’ve often pointed out that it’s not the bra straps that should be supporting the weight of the bust;

The Science of Bra Straps

Many women feel that bra straps are the single most important element in bra design. Bra straps can certainly generate a wide variety of discomfort; straps can dig into the shoulders, rub or chafe the skin, or annoy us by sliding down constantly. Many women also attribute bra straps to supporting the weight of the

Breast Movement and Bra Design

In July, we looked at the history of bras. This week, we’re going to take a look at the science of bras. While bras in their modern form have been around for a century, it hasn’t been until the last 5 to 10 years that people have really begun taking bra design to a level

Beat the Heat with Bras to Keep You Cool and Dry!

With the recent heat waves that the country has been experiencing, people are looking for tons of ways to beat the heat in their everyday lives. Bras are no exception – know what I’m talking about, ladies? No-one likes to feel all soaked and swampy in their bra on a hot day; whether working out

Renewed Focus on Comfort

In our “History of the Bra” series, we’ve explored the crazy lengths that women go to in order to fit in with fashion and look their best. In the name of beauty, women have bared their breasts, hidden them, bound them, emphasized them and worn a variety of garments designed to show the bust at