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Author Archive

Bras: Symbols of Oppression, or Expression of Femininity?

In learning about the history of the bra and its run-ins with feminists, we’ve heard that many feminists are anti-bra and view it as a symbol of oppression. Their reasons are myriad, but they view bras in both a metaphorical and very physical way as a means of reaffirming the subjugated status of women in

Bras and Present-Day Society

Bra designers and manufacturers in today’s society face a host of different types of problems and challenges in bra manufacturing. Women today have come to desire many things from their bras; from bras that support an active lifestyle, to bras that look sexy and double as lingerie, to bras that provide support for big-busted women

Bras from the 1970s to Present

The post-”bra-burning” era of the 1970s began to see some of the fastest evolution of the bra, and has brought today’s women a plethora of choices and bra options. During the past 40 years, bras have undergone the most dramatic changes since their inceptions; leaping and bounding lightyears ahead of where they were for the

Feminist Protests: the Bra in Danger

The 1960s and 1970s brought a lot of changes to the American mindset. These decades saw an increasing interest in qualify and fashion. The idea of maternity and mastectomy bras became more widely accepted, and women were more inclined to wear them than before. Washing machines became increasingly more popular, and demanded more durable bra

The Evolution of the Modern Bra

As we discussed a couple of weeks ago, the first modern bras were patented in the early 1900s, and exploring the Edwardian era has brought us back to the birth of the modern bra. But the bra as we know it today has undergone a lot of change in the first half of the 1900s;